pao: Archive

Sep 26th

345 notes

Sep 19th

656 notes

Sep 17th

108 notes

I miss being a kid

I was a child for years but I only remember moments. I remember see-saws and slides and fighting for swings. I remember being afraid to swing too high for fear I’d break my neck after being catapulted into the air due to my weak grip. I remember my first crush, that rush of mingled excitement and shyness felt in reaction to someone else. The things I do remember are dwarfed by the...

Sep 16th

3 notes

stuff from my ntbk #2

I am a student of language A disciple of diction A sculptor of sentences Or so I wish. I would like the title of “Wordsmith” And be knighted as such. Sir Me, Wordsmith. Or so I wish.

Sep 12th

1 note

stuff from my ntbk #1

Wouldn’t it be great if the mysteries of the world laid themselves bare? That way we wouldn’t have to keep secrets. And things wouldn’t be stolen. Wars wouldn’t start. Monks wouldn’t have to burn. Less people would cry. There’d be less Dylan songs. Hospitals would go out of business. Sounds boring.

Sep 12th

15 Albums First to Mind

Sound of Silver - LCD Soundsystem Untitled - Led Zeppelin You & Me - The Walkmen Kid A - Radiohead The xx - The xx Phoenix - Wolfgang Amadeus Phoenix Physical Graffiti - Led Zeppelin Loveless - My Bloody Valentine In An Aeroplane Over the Sea - Neutral Milk Hotel From Here We Go Sublime - The Field Live Cream Vol. 2 - Cream How the West Was Won - Led Zeppelin Sgt. Pepper’s...

Sep 11th

1 note

Aug 31st

235 notes

Aug 30th

815 notes

Aug 12th

344 notes

Aug 9th

41 notes

Watch

Buhhh-rilliant!!! cjdesilva: Manila Design Week 2010 TBWA\Santiago Mangada Puno Executive Creative Director: Melvin Mangada/Marci Reyes Creative Directors: Marci Reyes/Jake Tesoro Art Directors: Ali Silao/CJ de Silva Copywriter: Marci Reyes Managing Director: Portia Catuira Account Director: Kathy Cosico Account Manager: Antonio Dimaguila Agency Producers: Sunny Lucero/Cheese...

Aug 5th

Jul 27th

1,795 notes

questions

I love advertising. I love what I do here, but despite this, half the time I spend at work is devoted to dreaming. It’s as counterproductive as staring at a distant skyscraper while driving in crawling traffic. Or reading about an Ivy League MBA while an accounting exam looms. If I stare too long at something too far ahead, I might not be able to see what’s right in front of me. On...

Jul 26th

There’s nothing like the rush of a eureka moment. I don’t get those a lot.

Jul 20th

missing mr. lennon

I haven’t listened to “Imagine” in a long time. I miss it. The line that goes “you may say that I’m a dreamer, but I’m not the only one” reminds me of our timeless propensity to dream, our desire for escape and constant motion. These days I’m forgetting how important it is to think in symbols, to hope in some magic behind what is. What is...

Jul 20th

On job security

I don’t think we’ll ever be able to do away with words. Hopefully that holds true with copywriting in advertising. And when I say copywriting, I don’t mean those dime-a-dozen headlines that anyone with a twitter account can think of; I’m talking great copy that uses literary devices the way today’s best art directors wield photomanipulation, color choice, and...

Jul 18th

Jul 14th

What is the essence of “finger lickin’ good”?

Jun 30th

This Modern Love while writing radio. @iampaulasun

Jun 28th

There’s so much about humor that I don’t know.

Jun 23rd

Copywriting fail.

Jun 23rd

+1 for Creativity http://www.ipa.co.uk/Content/Proved-Creative-Advertising-=-Business-Success

Jun 22nd

I keep on spouting cliches. Is this writer’s fatigue?

Jun 11th

http://www.boredpanda.com/15-interesting-facts-about-dreams-dreaming/

Jun 11th

Jun 10th

Funny

that my tumblr finally starts getting mileage again only because FB and Twitter are soundly blocked here at work. This post is tweet-size, which confirms my Twitter-dependence.

Jun 10th

42 notes

Surprise, Surprise

I’m starting to like this whole advertising thing. (This whole advertising thing is starting to scare the hell out of me)

Jun 9th

Jun 8th

SHOWstudio presents Alexander McQueen x Puma →

There’s some amazing 3D work going on here. A useful skill, this is

May 25th

May 23rd

Feb 10th

92 notes

Feb 10th

2,143 notes

An excerpt of an earlier Pao

If I lived in a world of immortals, life would be very different. I would go to Ateneo De Manila University and listen to Asian History lectures from professors who were present at the building of the Great Wall of China. I would party at every chance I would get, knowing that I would always have enough time to be with my parents, knowing that they wouldn’t die. I would spend entire decades...

Jan 29th